EMPLOYER BRAND CHAMPIONS PROGRAM

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EMPLOYER BRANDING IS A TEAM GAME

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THE QUESTION IS NO LONGER WHY?
THE QUESTION IS WHEN?

The Employer Brand Champions Program is an International program designed to develop internal leadership capability, structures and work flows to ensure a sustainable approach to talent attraction, engagement and retention. Your customers will notice the difference, your partners will work harder for you and your investors will realize the impact a more engaged workforce has on profitability.

In our discussions with 1000's of leaders around the world over the past 17 years, the strength of their employer brand to attract and retain talent, consistently come up as their organization's major challenge. Too often, this critical business function is viewed as a recruitment or social media activity and left in the hands of a small number of people who lack the time, resources or capability to lead and manage the employer brand at a strategic level.

A change in leadership mindset is required!

The world’s top employer brands demand a strategic approach across the full employment lifecycle from hire to retire and leverage employee experience as the key differentiator.

To do this right, requires the right level of leadership capability combined with a mindset that puts people at the forefront of your growth strategy.

The program is ideal for companies seeking to build employer brand leadership capability in regions and/or countries outside company headquarters to ensure a localized approach to employer branding and alignment with the global strategy.

 

Contact us today for a confidential discussion on how we can partner to assist you and your company to build employer brand leadership capability to get ahead of  your talent challenges.

Since 2006 we have been trusted to train leaders from companies in more than 70 countries including ​Accenture, Google, EY, Amazon, Mars, Indeed, AXA, LinkedIn, IHG Hotels, PwC, Coca-Cola Hellenic, IBM, Mercedes Benz, Roche, BHP and many more. 

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"Employer branding is not a HR function, nor a Marketing or Communications function.

Employer branding is a BUSINESS FUNCTION!

 

Brett Minchington (2015)

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FULLY CUSTOMIZABLE & SUITABLE FOR
ALL LEVELS

24/7/365 on demand access
Employer Branding Global Learning HUB

20 Best Practice Modules
200+ learning items

100+ Industry best practice case studies, books, videos, articles, whitepapers, research papers
Best practice templates

Online assessments

1 year subscription to the world's largest Employer Branding Online Library
600+ learning resources


Study concierge
Unlimited messaging & chat

Exclusive global alumni Meetups
Event discounts


Optional additions
1-1 expert coaching & mentoring
1-Group coaching & mentoring

Industry guest speakers
Practical workplace assignment
Certification & digital badge

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Tanya Cortegaca
Head of Global
Employer Branding

The course is one of the best learning experiences I have had in my career. The content is relevant, up to date and interesting, with really good case studies. I would definitely recommend this course to anyone thinking of doing it.

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Faisal Ferreira
Senior Talent Acquisition Advisor

Not only did this experience teach me the proper techniques of planning and leading Employer Branding projects as promised, but it also taught me how to learn independently and part of a team and how to engage both the C-suite and employees to get the best results.

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Patricia Villas-Boas
People & Communications Director

The course is an amazing experience that will bring, to any dedicated participant, a true knowledge of employer branding and the best way to implement it, overcome the hardships of the process and really become a leader in the field.

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Roxana-Nicoleta Vintila
HR Business Partner

This course is so much more than a fantastic learning opportunity. You will be part of an amazing learning journey with structured content, interesting case studies, and practical assignments. You will get the chance to engage with professionals from other geographies, collaborate with people with different backgrounds and skills, and of course, have a great trainer and mentor like Brett Minchington.

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OUR GRADUATES FROM 70+ COUNTRIES ARE LEADING THE NEW ERA OF EMPLOYER BRANDING

EXPERIENCE

We have been trusted to train more than 20,000 leaders in 70+ countries since 2006 including many from the world's leading brands. Our individual and group programs have established a new global benchmark for employer brand leadership capability. Our reputation is reflected in our graduate testimonials.